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MPS Logo & Brand Guidelines


Dear MPS Community,
I’m excited to share our new Moore Public Schools Brand Guidelines with you and reveal our new district logo. I look forward to seeing how it will be used and seen, and at the same time, we invite you to be a brand ambassador with us and for our new logo. This new mark represents our incredible history and all the good things to come.

After 22 years with the same mark, any organization’s logo can become modified without having dedicated brand guidelines. We recognized it as an opportunity to rebrand and publish new guidelines for us. It is such an honor to have listened to what our stakeholders believe and expect of us, and now present our new logo during this time in MPS’s history.  

After conducting research across our district audiences and stakeholders, several descriptive words are either used or that come to mind when discussing MPS such as growth, strength, resilience, safety, and family. As one of the largest public school districts in Oklahoma, it is a point of pride to know that our district is engaged and feels like a part of our MPS family. Most importantly, you trust the work that we do. 

I’m thrilled to present our MPS Brand Guidelines and invite you to help us secure and protect the visual image and consistency of our new district logo. Thank you for advocating for Moore Public Schools and being a part of our history and journey. 

Dr. Robert Romines, Superintendent
July, 24, 2023

New Logo Info & Brand Guidelines